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Can sharing umbrellas go a long way? Sharing becomes free?

Keyword:Umbrella Industry News Addtime:2019-05-20

The success of shared bicycles is not because it is shared.

      It's that he solved the "last mile" problem, maybe so, everyone still thinks it's not that important. However, the industry under the "last mile" proposition is extremely large. Public bicycles and black cars were born. In terms of convenience, there are skateboards, folding bicycles, and balance bikes. Shared bicycles are expected to eat up all the shares of the above industries. There is no restriction on the parking area, easy to use, and can even expand the original market size. So bike sharing has a clear goal. In the beginning, private locks, damage to vehicles, and vehicle placement problems are inevitable. As time goes by, people’s quality improves, management matures and more and more technologies are applied to shared bicycles, and such behaviors will become less and less. Therefore, shared bicycles are a good product based on the above reasons.

      Q: Can I have shared umbrellas?

      Answer: There must be!

      But how big is the market? Is the prospect good? For this, we don't know.

      There is definitely a demand for shared umbrellas. This demand is not so fatal, nor is it so critical. In terms of the Internet, this is an itching point, not a pain point.

      It can be seen that now is not the best time for shared umbrellas to enter the arena. The ultra-convenient nature of umbrellas will inevitably pay a lot of cost because of the quality of users. And umbrellas will be more difficult to recycle than shared bicycles. Although the cost of umbrellas is low. The delivery is simple, but the extremely high loss rate will make it difficult to promote this behavior of sharing.

      In addition, shared umbrellas will also face fiercer product competition than shared bicycles. This product does not refer to the shared umbrella project, but the umbrella itself. Carrying an umbrella with you is far easier than carrying a bicycle with you, so why should users choose to use a shared umbrella instead of buying a more beautiful and more personalized umbrella in the bag?

      In my opinion, instead of sharing, it is better to sell umbrellas directly, make some fancy umbrella products, and hang them directly in some fixed downtowns and commercial districts. Pay to unlock and the umbrella will be yours.

Shared umbrella


Either sharing umbrellas or umbrella rental.

       Really need? Because the GPS is not activated, and a mechanical password is used to unlock it. The 30,000 password unlocking umbrellas released by a company in Changsha have basically been lost, and Shenzhen, Shanghai and Guangzhou are not much better, indicating that user demand is still very strong. .

       Pseudo tuyere? However, investors are still holding money on the sidelines. After all, unlike mobile power banks that can directly occupy the user’s mobile phone, the initial capital investment is too large, the single product loss rate remains high, there is basically no competition threshold, the profit model is unclear, and the value of user data Doubtful.

The usage scenarios are limited. The target user is defined as people who do not bring an umbrella on a rainy day, but how many people will go out without an umbrella on a rainy day. . Even for a dollar a day, you can buy an umbrella for a few days. .

       But it is convenient for everyone, and it is still worth encouraging.


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